The Prominence of the Apparel Market and the Graphic Clothing Niche
The Prominence of the Apparel Market and the Graphic Clothing NicheWithin the United States, there are approximately 7,880 custom sewers, dressmakers, and tailors. It isn’t hard to imagine why individuals would choose to make a living off clothing. In 2016, the apparel market in the country was already valued at $315 billion; by 2025, this value is expected to grow to an estimated $385 billion. Globally, the industry for textiles and clothing stands at about $2.56 trillion.
The clothing industry is so impressive that even the niche market of organic cotton textiles, for example, bring in an annual revenue of $5 billion.
Now, looking at the significance of the clothing and textile industry quantitatively may be a bit obscure. To offer a clearer perspective, consider this: in August 2017, the women’s apparel held the title of number one most-sold item across the internet.
Still, these statistics are unsurprising, given how essential clothing is. To every individual, regardless of age, gender, race, or nationality, clothing is a necessity. Everyone needs food, water, shelter and -- in light of social norms -- clothes.
Clearly, apparel has clearly established itself as a profitable market. But we've evolved a lot in terms of design over the last few centuries. Let’s talk about the specific niche of graphic clothing.
What Is Graphic Clothing?Graphic clothing includes garments on which graphic designs have been printed, typically through heat transfer. These printed designs could be images, text, or any sort of design that has been applied to the material.
How Are Designs Pressed Onto The Clothing?Designs are often pressed onto the clothing using heat transfer technology by an aptly named heat press machine. There are many different types of heat presses. We can divide them into three categories:
- The manual heat press
- The semi-automatic press
- The automatic heat press
What Is The Automatic Heat Press?Essentially, the automatic heat press does the job of printing, just as any other press machine would. The difference is that with automation, many of the tasks that would be done manually by an operator are done by the machine. This increases productivity by cutting down on time and labor costs. And it goes without saying that it is in a business’s best interests to cut down on any sort of cost.
These machines are the core of businesses that sell clothing with printed designs. With the right materials, tools, and machines, individuals looking to profit in the apparel market should look forward to promising prospects.